INTRODUCING PICTURE PERFECT MINERALS AND ATTRACTANTS FROM COVERT SCOUTING CAMERAS

Enhanced Herd Health and Scouting Camera ActivityRussellville, KY – Covert® Scouting Cameras, #1 in Trail Camera Technology announces the addition of a premium line of nutritionally-based mineral supplements and powerful attractants scientifically-formulated to enhance deer herd health and scouting camera interactions – Introducing Picture Perfect. Covert’s Picture Perfect mineral supplements’ powerful apple flavor and […]

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THE NEW HYPODERMIC NC FROM RAGE / NO COLLAR – AERODYNAMICALLY DESIGNED – DEADLY LETHAL

SUPERIOR, WI – For 2019, Rage® unleashes the new Hypodermic NC (No Collar). This hard-hitting broadhead delivers a lethal dose of metal medicine in a simple—yet sophisticated—design.The revolutionary Hypodermic NC utilizes cutting-edge finger-like tabs on the blades’ Slip Cam™ pivot point to “anchor” them in place while in the closed position, completely eliminating the need […]

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Muzzy Introduces the New Muzzy ONE Broadhead

SUPERIOR, WI — Muzzy® Broadheads, the makers of the world’s number-one selling fixed-blade broadhead, continues to lead the charge in fixed-blade technology with the introduction of the new Muzzy ONE one-piece broadhead.With an innovative approach to one-piece broadhead design, the Muzzy ONE stands head and shoulders above the competition. The ONE is machined from a […]

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Rocky Mountain Releases the SwitchBlade Broadhead

Fixed and mechanical blades purpose-built for lethal resultsSuperior, WI – Established in 1979 and reintroduced in 2017, Rocky Mountain has garnered a solid reputation for producing quality products that far outperform their price. For 2019, the Rocky Mountain Switchblade broadhead provides yet another example of that commitment to quality. The Switchblade utilizes an ultra-reliable and […]

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Rocky Mountain Releases the First Cut-X Broadhead

Combining peak performance with precision engineering for a consistent shot every time.Superior, WI – Rocky Mountain introduces its new cut-on-contact crossbow broadhead for 2019; the Rocky Mountain First Cut-X. The First Cut-X gives the performance of a high-end crossbow broadhead with the satisfying price of just $19.99 per 3-pack. Each First Cut-X broadhead is 100% […]

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YSSA Spring Giveaway

February 15, 2019FOR IMMEDIATE RELEASEMoline, IL –Brand Avalanche Media is proud to announce that we’re
joining the Youth Shooting Sports Alliance
(YSSA) in their mission to introduce the shooters of tomorrow to the uniquely
American tradition of shooting sports. We’re even more excited to announce that
we, along with Mossberg, Springfield Armory, TruGlo, FeraDyne Outdoors, Boyt
Harness, Federal Premium and […]

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IQ Brings Rapid Adjustability to the Field with the New IQ Pro One and IQ Pro Hunter BowSights

SUPERIOR, Wis. (Jan. 6, 2016) — IQ Bowsight has bridged the gap between multiple-fixed-pin sights and rapid-adjustable single-pin sights with the addition of the new IQ Pro One and IQ Pro Hunter to the IQ Pro Bowsight lineup. As with all IQ Bowsight models, the IQ Pro One and IQ Pro Hunter feature the patented […]

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FeraDyne Outdoors® Acquires Eastman Outdoors

Superior, Wis. (March 16, 2017) —FeraDyne Outdoors LLC announced today that it has acquired privately owned Eastman Outdoors Inc. of Flushing, Mich. The acquisition adds a number of complimentary market leading brands to the growing FeraDyne portfolio of companies. Products acquired through the transaction are marketed under the Carbon Express®, Gorilla Gear and Eastman Outdoors® […]

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Tru-Fire Introduces the Eva Shockey Signature Release

SUPERIOR, Wis. (Jan. 10, 2017) — Tru-Fire, the leading archery release brand, has collaborated with highly acclaimed TV personality and bow hunter, Eva Shockey, to design the new Tru-Fire Eva Shockey Signature strap-style release that’s packed with the latest Tru-Fire technologies, including a Tru-Forward trigger and Tru-Center technology in the head. The Eva Shockey Signature release […]

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