Superior,
WI
—FeraDyne® Outdoors, a multi-brand
family of archery, hunting and outdoor industry products, announces the
acquisition of Scent Crusher®. Developed from NASA based research, Scent
Crusher® is the category leader in ozone-activated technology used to
effectively eliminate odors on clothing and gear.
The addition of Scent Crusher® complements FeraDyne’s full suite
of category-leading archery brands into the general hunting and outdoor markets.
This acquisition brings clearer focus to FeraDyne’s continued commitment to the
extension of industry-changing technologies and product innovation.
“It is our desire to continue to expand our commitment to
industry-leading technologies and brands in all corners of the hunting and
outdoor space. Dan Drake and the team at Scent Crusher® have done an excellent
job growingScent Crusher® through an unwavering
commitment to the expansion of ozone-based scent elimination technology,” said
FeraDyne C.E.O. Todd Seyfert. “We welcome the opportunity to integrate Scent
Crusher® into FeraDyne’s growingportfolioof industry-leading brands, and we are excited to partner
and build upon the remarkable momentum that Scent Crusher® has created.”
Since
2015 Scent Crusher® has been providing hunters with a full line of field-effective products that
leverage scientifically-based research to effectively eliminate odors from
sweat, soaps, food, perfume and more. Scent Crusher® products eliminate odor by
killing the organisms that cause it. Scent Crusher® leaves no scent, chemical
residue or harmful byproducts. Ozone, or O3, is the tri-atomic form of oxygen that is a
molecule comprised of three oxygen atoms that rapidly oxidizes organisms it
comes into contact with, then converts safely back into oxygen (O2). The Scent
Crusher® ozone generators produce on-demand O3 (ozone) is attracted to
contaminants that cause odors. The ozone attacks and kills odors through
oxidation, and then safely converts safely back into standard oxygen, leaving
clothing and gear scent-free. Scent Crusher® products include an extensive line
of ozone generators, storage lockers and bags, totes and much more, in addition
to Copper
Ion Technology based scent-control soaps, shampoos and sprays. Copper Ion
Technology uses charged copper ions that work
as an oxidation catalyst to rapidly react odor molecules with oxygen from the
air to permanently eliminate odors. When paired with ozone, it is nearly
impossible to find a more effective scent management system.
To learn more about the full line of
Scent Crusher® products, visit scentcrusher.com.
About
FeraDyne Outdoors:
Headquartered in Superior, Wisconsin,
FeraDyne Outdoors is a U.S.-based leader in the manufacturing and marketing of
an ever-growing assembly of category-leading archery, hunting and outdoor
brands. Through the
design and development of industry-changing technologies, each brand supports a
constantly evolving global marketplace of outdoor enthusiasts with one goal in
mind — success in the field. Fueled by
an unwavering commitment to the satisfaction of sharing in each customer’s
accomplishments FeraDyne brings together a series of iconic, award-winning and
performance-oriented companies that include:
Axe® Crossbows, Rage® broadheads, Muzzy®
broadheads, Muzzy® Bowfishing, Carbon Express® arrows and accessories,
Nockturnal® lighted nocks, TruFire® releases, Block® targets, GlenDel® targets,
Shooter™ 3D targets, Black Hole™ targets, Hurricane™ bag targets, IQ®
Bowsights, Sure-Loc® Archery Products, S4Gear™, Eastman Outdoors®, Apple
Archery®, Rocky Mountain Archery, Wac’Em® Archery, Covert Scouting Cameras, Covert
Optics and Scent Crusher®. For more
information, please visit www.feradyne.com.